Thursday, June 3, 2010

The Importance of Color

Take a minute and look around the room. What do you see? No matter what it is, you should see color. We are surrounded every day by color, whether it’s the paint on the walls around us or the flowers and trees outside.


Today I wanted to share this video about Pantone. Pantone, Inc is the world-renowned authority on color. For more than 45 years, Pantone has been inspiring design professionals (including us) with products, services and leading technology for the colorful exploration and expression of creativity.

One of the biggest themes I noticed from this inside look at Pantone is that color conveys feelings and emotions. Because of this it plays an incredibly important role in design, whether its fashion, interior design, graphic design or of course stationery.

Check out the video 360° Color: A Peek Inside Pantone for a closer look. After you watch the video look around our site to see how we use Pantone’s colors as inspiration in our designs.

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